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Supermarkets in Hvar: Where to Shop for Self-Catering

Supermarkets in Hvar: Where to Shop for Self-Catering

The quick version

A practical guide to supermarkets in Hvar town, from the main square to the edge of the centre, and how self-catering shopping works on the island.

8 min readBy Konoba Table Editorial
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Hvar town has several small supermarkets within a few minutes of the main square, so you never need a car to stock an apartment. The tightest cluster sits around Trg svetog Stjepana and the lanes just behind the waterfront, with more stores a short walk up Domovinskog rata and Demetrija Hvarskog. This guide names the stores, explains what each cluster is good for and sets out a sensible self-catering shopping list for the island.

Shopping here works like the rest of coastal Croatia: a mid-morning run for bread, produce and cold items, then a second stop later if you want fresh fish or something for dinner. The main square is convenient but small and busy in season, while the stores a few streets inland tend to be calmer and better stocked.

Which supermarkets are in Hvar town

Hvar town is served by four chains: Studenac, Konzum, Tommy and Pivac. Studenac has several branches in town, including the one on Trg svetog Stjepana, another on Domovinskog rata and a third on Ulica Demetrija Hvarskog, plus a store on Mate Hraste. Konzum sits at Trg Marka Miličića 8 and Pivac at Trg Marka Miličića 4, a minute or two apart, and Tommy is on Demetrija Hvarskog.

That gives you a workable circuit: start at the square, walk inland along Domovinskog rata, then loop back through Demetrija Hvarskog. Nothing on the route is more than a short walk from the harbour, which matters when you are carrying bottles and fruit back to a rental flat.

A Lidl supermarket in Sinj, Croatia.
A Lidl supermarket in Sinj, Croatia. Photo: Macic7, CC BY-SA 3.0, via Wikimedia Commons · Photo source · License

Shopping around Trg svetog Stjepana (the main square)

The square and its immediate lanes are the convenience option. Studenac at Trg svetog Stjepana 19 is the obvious first stop for water, bread, yoghurt, sunscreen and anything you forgot to pack. Konzum and Pivac on Trg Marka Miličića are a couple of minutes away, so if one is picked over you can try the next without a long detour.

Treat this cluster as a top-up shop rather than a full weekly basket. Aisles fill quickly when a ferry lands, so go early if you want space. For a bigger self-catering stock-up, walk the extra few minutes inland.

Waterfront café terraces on Stari Grad harbour, Hvar island.
Waterfront café terraces on Stari Grad harbour, Hvar island. Photo: Fallaner, CC BY-SA 4.0, via Wikimedia Commons · Photo source · License

Stores along Domovinskog rata and Demetrija Hvarskog

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Inland from the square, Studenac on Domovinskog rata 43, Studenac on Ulica Demetrija Hvarskog 5 and Tommy on Demetrija Hvarskog 4 give you a different set of shelves to work with. Tommy sits apart from the square cluster, so check it if the central stores are busy.

This is also where to head if you want to cook properly in an apartment for a few nights. Buy your heavier items here and keep the square shop for daily bread and ice. A foldable bag earns its place, since plastic bags cost extra and the walk back is uphill in one direction.

Studenac on Trg svetog Stjepana 19: what it is and where it sits

This Studenac is a neighbourhood supermarket right on Hvar town's main square, a few steps from the harbour and the cathedral side of the pjaca. It is the branch most visitors will use first, simply because you pass it on the way in from the ferry. The published trading pattern for this branch shows a 07:00 start, closing at 22:00 early in the week and 21:00 later in the week, with Sunday closed, which is worth checking against your arrival day.

It is the right place for a fast basket on the way to the apartment, and the wrong place to do a big shop at midday in August.

Other chains you will see in Hvar town

Studenac is the most visible chain in town, with branches on the square, on Domovinskog rata, on Demetrija Hvarskog and on Mate Hraste. Konzum at Trg Marka Miličića 8 and Pivac at Trg Marka Miličića 4 sit close together a short walk from the square, giving you two alternatives within a minute of each other. Tommy at Demetrija Hvarskog 4 is the other option away from the square.

Between them these four chains cover the everyday needs of a self-catering stay: bread, milk, cheese, produce, cold drinks, cleaning supplies and picnic kit. None is a hypermarket, so plan two modest shops rather than one giant one.

What to buy for a self-catering lunch or picnic

For apartment lunches, build around what travels well: tomatoes, cucumbers, peppers, olives, a chunk of local cheese, cured ham, tinned fish, good bread and a bag of figs or peaches in season. Croatian supermarkets are strong on dairy, so a tub of sour cream or a young cheese stretches a salad a long way. For a boat day or a hike, add water, fruit, nuts and something salty, and pack it in a cool bag.

Pick up bread first thing from a pekara rather than the supermarket shelf if you care about crust, and check the best bakery Hvar options near your apartment before you build the rest of the meal around it. A jar of olives, a tin of sardines and a tomato are a better lunch than most waterfront sandwiches, at a fraction of the price.

If you are eating out for the main meal of the day, keep the supermarket shop light and use it for breakfast. A yoghurt, fruit and coffee setup in the flat saves time and money before a morning swim, and Coffee in Hvar covers the rest.

Prices and paying: euros, cards and small baskets

Croatia uses the euro, so shelf prices are in euros and easy to compare at a glance. Island pricing often runs a little above mainland cities, especially on fresh produce and imported brands. Card payment is usual in the chain supermarkets, though it pays to carry a little cash for small stalls and bakeries.

Small baskets are fine: there is no bulk-buy discount worth chasing for a week's holiday. Buy water in larger bottles for the apartment and smaller ones for carrying, and skip the multipacks of things you will only half use.

Sunday and holiday shopping in Hvar town

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Sunday is the day that catches visitors out. The Studenac branch on the main square is listed as closed on Sundays in its published schedule, and its listing also shows closures on 1 November (All Saints') and 18 November (Remembrance Day), so plan a Saturday shop if you arrive over a weekend or one of those dates.

The practical fix is to buy what you need for a Sunday the day before, especially breakfast and a picnic lunch. If you would rather not cook at all, Breakfast in Hvar covers the gap without a shop.

Shopping outside Hvar town

If you are staying in Jelsa or Komiža, shop where you are rather than hauling bags back from Hvar town; both have their own branches. For anywhere else on the island, ask at your apartment or check locally for the nearest shop — a town-centre store is not always within walking distance.

For fresh produce, the Hvar market is a better bet than any supermarket when it is running, and the fish market is where to go if you plan to cook fish. Buy early, keep it simple, and let the day's catch decide dinner.

Which Hvar store should you use?

Use the Studenac on Trg svetog Stjepana for convenience and the stores on Domovinskog rata and Demetrija Hvarskog for a bigger self-catering shop. Shop on Saturday if a Sunday or one of the listed holiday closures is coming, and buy bread and produce early rather than late.

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Frequently Asked Questions

Can you pay by card in Hvar supermarkets?

Card payment is usual in Croatian chain supermarkets, and the Hvar town branches of Studenac, Konzum, Tommy and Pivac are all chain stores. Carry a little cash anyway for small bakeries, market stalls and anything that is not a chain shop.

How expensive is food shopping in Hvar?

Island supermarket prices tend to run somewhat above mainland Croatian cities, particularly on fresh produce and imported brands, while local dairy, bread and seasonal vegetables are usually better value. Prices are displayed in euros.

What time do Hvar supermarkets open?

The Studenac on Trg svetog Stjepana is listed as opening at 07:00, with a 22:00 close early in the week and a 21:00 close later in the week. Other branches and chains set their own hours, so check the branch before you rely on an early or late run.

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